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Noura Alj is currently managing Director of King Génération (Moroccan import and distribution company). Previously, she was project manager for a leading food industry group in Casablanca, Morocco. Prior to that she was part of a business unit implementation at Henry Schein, a leading medical distributor present in over 190 countries, that offers industry-leading solutions and services for dental practices in the UK.
Her previous professional experience includes coordinating conferences in Africa to promote tourism. While completing her Bachelors of Science Degree with a concentration in Tourism Development at New York University, Noura worked for a restaurant group with ambitions to grow and develop internationally.